Archive for the ‘Off-Page’ Category

Matt Cutts, the head of “web spam” at Google, says that you should focus on creating great content, and that people will naturally link to your website over time, which will eventually help your search engine rankings. That’s nice, and I would like to believe him, but there is a mountain of data compiled by SEO experts that suggest otherwise. Off-page SEO – the solicited acquisition of links pointing back to your website – still works and is big business. There are ways to not only increase your link-ability, but to increase your online influence by leveraging major social networks.  ... Read This »